{"id":28548,"date":"2024-04-02T09:08:59","date_gmt":"2024-04-02T07:08:59","guid":{"rendered":"https:\/\/www.visualfacilitators.com\/?p=28548"},"modified":"2024-10-30T10:17:36","modified_gmt":"2024-10-30T09:17:36","slug":"basic-rules-of-visualization","status":"publish","type":"post","link":"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/","title":{"rendered":"A detailed overview of the basic rules of visualization"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"28548\" class=\"elementor elementor-28548 elementor-26494\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-14340833 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"14340833\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-30613287\" data-id=\"30613287\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab7bb71 elementor-widget elementor-widget-text-editor\" data-id=\"ab7bb71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Visualization plays a crucial role in the business environment and is considered a key tool for promoting change and strategy.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The information below relates to visualization in the B2B sector, for meetings and for strategic topics. It is therefore not about data visualization, infographics, creative visualization, illustration or graphic design.<\/span><\/p><p><b>At its core, visualization offers:<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A highly effective way to reach people.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The opportunity to support transformation (e.g. cultural change or project efficiency).\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A holistic presentation (big picture) instead of a linear succession (PowerPoint).\u00a0\u00a0\u00a0\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A simple presentation of complex ideas and concepts.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">An efficient way to share and present information.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A &#8220;brain-friendly&#8221; medium based on our natural preference for visual content.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Visualization follows a few basic rules that ensure its effectiveness. We would like to introduce you to these basic rules in this blog post.\u00a0<\/span><\/p><h2><span class=\"ez-toc-section\" id=\"Goal-oriented_visualizations_these_basic_rules_of_visualization_must_be_observed\"><\/span><strong>Goal-oriented visualizations: these basic rules of visualization must be observed<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Content<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/#Goal-oriented_visualizations_these_basic_rules_of_visualization_must_be_observed\" >Goal-oriented visualizations: these basic rules of visualization must be observed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/#Basic_rules_of_visualization_as_success_factors\" >Basic rules of visualization as success factors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/#Conclusion\" >Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/#With_VISUAL_FACILITATORS_to_success_Use_the_impact_of_visualization\" >With VISUAL FACILITATORS to success: Use the impact of visualization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/#FAQ\" >FAQ<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.visualfacilitators.com\/en\/blog\/uncategorized\/basic-rules-of-visualization\/#Would_you_also_like_support_with_visualization\" >Would you also like support with visualization?<\/a><\/li><\/ul><\/nav><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5fd137 elementor-widget elementor-widget-image\" data-id=\"f5fd137\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"677\" src=\"https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-02-1024x677.jpg\" class=\"attachment-large size-large wp-image-26520\" alt=\"Ein Mann steht vor einem Whiteboard und visualisiert einen Prozess.\" srcset=\"https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-02-1024x677.jpg 1024w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-02-300x198.jpg 300w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-02-768x508.jpg 768w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-02.jpg 1192w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"-\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-701e88a elementor-widget elementor-widget-text-editor\" data-id=\"701e88a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.visualfacilitators.com\/en\/solutions\/strategic-visualization\/\"><span style=\"font-weight: 400;\">Visualization<\/span><\/a><span style=\"font-weight: 400;\"> enables effective communication, promotes understanding, supports change and improves collaboration. Ideally, it contributes to impact and transformation. Certain basic rules must be followed to ensure that these results can be optimally achieved.\u00a0<\/span><b><\/b><\/p><p><b>Clear why<\/b><span style=\"font-weight: 400;\">:<\/span><\/p><p><span style=\"font-weight: 400;\">It&#8217;s not about the picture. Start by thinking about your goal &#8211; and don&#8217;t start with the picture. What do you want to achieve and why? The desired transformation (change impact) should be clear before starting or commissioning a visualization.<\/span><b><\/b><\/p><p><b>Know your target group<\/b><span style=\"font-weight: 400;\">:<\/span><\/p><p><span style=\"font-weight: 400;\">Know your target audience, and consider decision makers and communication recipients when developing the visualization. What is the context (personal, meeting, large group, internal\/public)?<\/span><\/p><p><b>Active co-creation<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Involve all stakeholders in a co-creative process. This promotes commitment and acceptance of the resulting visualization.<\/span><\/p><p><b>Smart creation process<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Create the visualization in the order from the <\/span><a href=\"https:\/\/www.holaspirit.com\/blog\/love-power-and-purpose-a-conversation-with-author-christiane-seuhs-schoeller\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">purpose<\/span><\/a><\/p><p><span style=\"font-weight: 400;\">and goal to the content, i.e. from a bird&#8217;s eye view to a rough layout. No details are needed at the beginning.<\/span><\/p><p><b>Promote comprehensibility<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The aim of visualization is to make complex content and systems easy to understand. Therefore, a psychologically effective, brain-friendly image structure (e.g. from left to right, target top right) is the path to simplicity and clarity. Less is more: As one of our team members once said: &#8220;Not much more, but more essentials.&#8221;<\/span><\/p><p><b>Visual consistency<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Convey recognition value and a clear message along with &#8220;read&#8221; direction through consistent colors, symbols, information hierarchy.<\/span><\/p><p><b>Use metaphors<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Metaphors help to make abstract concepts more accessible and tangible. They build a bridge of understanding and serve as a strategic narrative.<\/span><\/p><p><b>Integrate participation<\/b><span style=\"font-weight: 400;\">:<\/span><\/p><p><span style=\"font-weight: 400;\">Feedback and diversity of perspectives are important, so soliciting feedback follows during completion. The development process is therefore iterative and evolves from version to version.<\/span><\/p><p><b>Customized roll-out planning<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Plan the launch of the visualization so that it can be well integrated into the company&#8217;s existing processes and structures. Instead of simply showing the visual, you need to prepare for the roll-out and possibly train managers so that they understand, internalize and practice the story and symbolic language.<\/span><\/p><p><b>Ensuring implementation<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Visualizations are there to be used. Therefore, make sure that everyone communicates the same thing during the roll-out and that the target group (e.g. employees) actively integrate the visualization into their daily work.<\/span><\/p><p><b>Flexibility and adaptability<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Changes are part of the process. A visualization is often a &#8220;living document&#8221; and should therefore be easy to adapt if necessary. This is why strategy diagrams and process visualizations are always created using digital tools that enable quick, uncomplicated updates.<\/span><\/p><h2><span class=\"ez-toc-section\" id=\"Basic_rules_of_visualization_as_success_factors\"><\/span><strong>Basic rules of visualization as success factors<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80fd7e7 elementor-widget elementor-widget-image\" data-id=\"80fd7e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"678\" src=\"https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-03-1024x678.jpg\" class=\"attachment-large size-large wp-image-26518\" alt=\"Ein Mann erstellt an einem Whiteboard eine Visualisierung zum Thema F\u00fchrung.\" srcset=\"https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-03-1024x678.jpg 1024w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-03-300x199.jpg 300w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-03-768x509.jpg 768w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-03.jpg 1196w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"-\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dd1ca1 elementor-widget elementor-widget-text-editor\" data-id=\"1dd1ca1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">These basic rules are a fundamental component of successful visualization. They ensure that complex strategies, for example, can be presented in a target-oriented way.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The real added value lies in the fact that the impact and transformation mentioned at the beginning are actually promoted. In other words, the added value is not that there is now a &#8220;pretty picture&#8221;. It lies in the precise strategic impact on the <\/span><a href=\"https:\/\/www.visualfacilitators.com\/de\/blog\/facilitation\/mit-bildern-menschen-bewegen-organisationsentwicklung-visuell-begleitet\/\"><span style=\"font-weight: 400;\">organization<\/span><\/a><span style=\"font-weight: 400;\">. Something that illustration and graphics can rarely achieve in terms of quality.<\/span><\/p><h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><p><span style=\"font-weight: 400;\">Visualization can be a valuable tool, as long as you follow the basic rules. Implementing these rules makes a significant contribution to communicating complex ideas and strategies clearly and effectively, improving collaboration and ultimately supporting the desired change.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Working with experienced partners such as VISUAL FACILITATORS<\/span><span style=\"font-style: inherit;\">\u00a0helps to exploit the full potential of visualization and achieve the greatest possible benefit for your company.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f05a19e elementor-align-center marker-button elementor-widget elementor-widget-button\" data-id=\"f05a19e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.visualfacilitators.com\/en\/request-contact\/visualization-consultation-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">REQUEST A GRAPHIC RECORDING NOW<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c46c5ad elementor-widget elementor-widget-spacer\" data-id=\"c46c5ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5aee318 elementor-widget elementor-widget-text-editor\" data-id=\"5aee318\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"With_VISUAL_FACILITATORS_to_success_Use_the_impact_of_visualization\"><\/span><strong>With VISUAL FACILITATORS to success: Use the impact of visualization<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ffbdb7 elementor-widget elementor-widget-image\" data-id=\"1ffbdb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"607\" src=\"https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-04-1024x607.jpg\" class=\"attachment-large size-large wp-image-26516\" alt=\"Ein Mann steht an einem Whiteboard und erstellt eine Visualisierung zum Thema Visualisierung.\" srcset=\"https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-04-1024x607.jpg 1024w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-04-300x178.jpg 300w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-04-768x455.jpg 768w, https:\/\/www.visualfacilitators.com\/wp-content\/uploads\/2024\/04\/grundregeln-visualisierung-04.jpg 1198w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"-\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b78580f elementor-widget elementor-widget-text-editor\" data-id=\"b78580f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">VISUAL FACILITATORS is your ideal partner for highly effective and impactful visualizations.\u00a0<\/span><\/p><p><b>We offer:<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customized visualization solutions tailored to strategy, change and corporate culture.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The VISUAL FACILITATORS\u00a0Method: Comprehensive support, from conception to final implementation.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The experience of over 10,000 visualizations produced.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">A successful visualization can revolutionize the processes in your company. It improves cultural change, communication, reaching employees and supports decision-making.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Whether it&#8217;s used to illustrate complex processes, to present your corporate vision or to support change processes &#8211; strategic visualization is a powerful tool that supports you on your path to success. Choose\u00a0<\/span>VISUAL FACILITATORS<span style=\"font-style: inherit;\">\u00a0as your partner to fully utilize this potential.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66f9065 marker-button elementor-align-center elementor-widget elementor-widget-button\" data-id=\"66f9065\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.visualfacilitators.com\/en\/request-contact\/visualization-consultation-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Free initial consultation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dcb861 elementor-widget elementor-widget-spacer\" data-id=\"5dcb861\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cef226e elementor-widget elementor-widget-text-editor\" data-id=\"cef226e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"FAQ\"><\/span>FAQ<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e50a13 elementor-widget elementor-widget-pp-faq\" data-id=\"1e50a13\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;faq_layout&quot;:&quot;accordion&quot;,&quot;accordion_type&quot;:&quot;accordion&quot;,&quot;toggle_speed&quot;:300}\" data-widget_type=\"pp-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"pp-faqs pp-advanced-accordion pp-toggle-icon-align-right\" id=\"pp-advanced-accordion-1e50a13\" data-accordion-id=\"1e50a13\">\n\t\t\t\t\t\t<div class=\"pp-faq-item elementor-grid-item pp-accordion-item\">\n\t\t\t\t<div id=\"pp-accordion-tab-title-3171\" class=\"pp-faq-question pp-accordion-tab-title\" tabindex=\"0\" data-tab=\"1\">\n\t\t\t\t\t<div class=\"pp-accordion-title-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-accordion-title-text\">\n\t\t\t\t\t\t\tWhat are the basic rules of visualization? \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-accordion-toggle-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class='pp-accordion-toggle-icon-close pp-icon'>\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i>\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class='pp-accordion-toggle-icon-open pp-icon'>\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i>\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<div id=\"pp-accordion-tab-content-3171\" class=\"pp-faq-answer pp-accordion-tab-content\" data-tab=\"1\">\n\t\t\t\t\t<p><span style=\"font-weight: 400;\">The ground rules cover the most important aspects of visualization in a corporate context and serve as a guide for effective implementation. They are important to ensure that the visualization is clear, understandable and able to support impact and effect.<\/span><\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"pp-faq-item elementor-grid-item pp-accordion-item\">\n\t\t\t\t<div id=\"pp-accordion-tab-title-3172\" class=\"pp-faq-question pp-accordion-tab-title\" tabindex=\"0\" data-tab=\"2\">\n\t\t\t\t\t<div class=\"pp-accordion-title-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-accordion-title-text\">\n\t\t\t\t\t\t\tHow can you recognize a good visualization? \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-accordion-toggle-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class='pp-accordion-toggle-icon-close pp-icon'>\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i>\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class='pp-accordion-toggle-icon-open pp-icon'>\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i>\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<div id=\"pp-accordion-tab-content-3172\" class=\"pp-faq-answer pp-accordion-tab-content\" data-tab=\"2\">\n\t\t\t\t\t<p><span style=\"font-weight: 400;\">A good visualization recognizes the target group as absolutely tailored to their goals and intended impact. It is characterized by its simplicity and clarity and helps to make complex ideas understandable. When visualizing, you should also observe all rules that have a consistent focus on goal and impact.\u00a0<\/span><\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"pp-faq-item elementor-grid-item pp-accordion-item\">\n\t\t\t\t<div id=\"pp-accordion-tab-title-3173\" class=\"pp-faq-question pp-accordion-tab-title\" tabindex=\"0\" data-tab=\"3\">\n\t\t\t\t\t<div class=\"pp-accordion-title-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-accordion-title-text\">\n\t\t\t\t\t\t\tIn which areas is visualization used? \t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"pp-accordion-toggle-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class='pp-accordion-toggle-icon-close pp-icon'>\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-plus\"><\/i>\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class='pp-accordion-toggle-icon-open pp-icon'>\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-minus\"><\/i>\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t<div id=\"pp-accordion-tab-content-3173\" class=\"pp-faq-answer pp-accordion-tab-content\" data-tab=\"3\">\n\t\t\t\t\t<p><span style=\"font-weight: 400;\">Visualization is used in various areas. Among other things, it is used to present business strategy, communicate goals and vision, visualize mission statements or values and is used in change management, for example. It helps to reach people and support change.<\/span><\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5055acb elementor-widget elementor-widget-spacer\" data-id=\"5055acb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bc5980 elementor-widget elementor-widget-text-editor\" data-id=\"8bc5980\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span class=\"ez-toc-section\" id=\"Would_you_also_like_support_with_visualization\"><\/span>Would you also like support with visualization?<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-058fc31 marker-button elementor-align-center elementor-widget elementor-widget-button\" data-id=\"058fc31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.visualfacilitators.com\/en\/request-contact\/visualization-consultation-call\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Free initial consultation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Visualization plays a crucial role in the business environment and is considered a key tool for promoting change and strategy. The information below relates to visualization in the B2B sector, for meetings and for strategic topics. It is therefore not about data visualization, infographics, creative visualization, illustration or graphic design. At its core, visualization offers: [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":26497,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[32],"tags":[],"class_list":["post-28548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/posts\/28548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/comments?post=28548"}],"version-history":[{"count":14,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/posts\/28548\/revisions"}],"predecessor-version":[{"id":28599,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/posts\/28548\/revisions\/28599"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/media\/26497"}],"wp:attachment":[{"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/media?parent=28548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/categories?post=28548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.visualfacilitators.com\/en\/wp-json\/wp\/v2\/tags?post=28548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}